Katie Houlden's profile

Bingo: Big Fat Ladies

BINGO!
The Brief
Showcase a bingo call out as a screen-print. Consider how its connotations can be creatively displayed using imagery, typography and layout. Also contemplate the application of computer software to excel the quality of print.
Influential Artists
Izzy Williamson
Left: Hanging on a Star Right: Sleep Drifter
Each of these lino prints demonstrates the calming effect of muted tones. In Sleep Drifter, textures have been meticulously crafted through overlapping colour as seen in the flooring. While its linework is spectacular as it reveals form, obvious in the furniture. The attention to detail, incorporating homely textiles allows this piece to feel warming and quite special. Overlapping colour within Hanging on a Star creates unity and a playfulness within its pattern. The wavy lines within the piece, add movement as they convey water. The piece feels peaceful. I hope to become as clever at overlapping colour and incorporating complicated linework to better explain in such depth. 
Petra Verkade
Left: Little Houses Middle: Boob Landscape Right: Remember Me
Petra Verkade's art is bold and experimental as she uses bright colours and explores shape. Within Remember Me, she pushes the interaction of shape allowing for interpretation and conversation. I would like to explore my own interpretations of shape to develop my own style. I enjoy how she pushes the boundaries of natural shape of the breast to create this buoyant landscape. While I enjoy her exploration of blue and pink conveyed in Little Houses. This inspires me to experiment with these colours. However, her use of tone is seemingly random but makes her prints more interesting. her this style would be very effective for posters. 
Maggie Stephenson
Left: Infinity Right: You are enough
Maggie's work carries a soft, relaxing theme as she uses inviting colourways inspired by nature and her loose lines take on a fluidity.  Her interpretation of the female form is exaggerated and abstractified. The refined shapes allow the ladies to portray as soft yet strong - an empowering message. While her soft textures and clever composition allow this cubsim-esque style to be soothing to the eye. Her art carries an empowering message of spirituality and positivity which I love. 
Similar Works
Bingo: Eyes Down, Look In!: The Illustrated Guide to Bingo Lingo - Book by Anita Mangan
This book is an entertaining way of exploring the origins of the "bingo lingo". Anita heightens the nostalgia associated with each number explaining her own fascinations and memories. Her delightfully inventive illustrations present the concept in such a humorous and quirky way, making this book an incredibly enjoyable page-turner. 
Numbers All Around
The presentation of these numbers has been carefully considered before being released. In the case of 81, it's quite inconspicuous, however, it's typeface is clear and easy to read for the serviceman. 9 is an embellishment for the restaurant. Gold is placed inside the unit exaggerating its whimsical features. It speaks about the style of the restaurant. 20 is incorporated in the shop's branding as they celebrate 20 years since inception. Size is a streetwear brand - I feel the way they have presented the number expresses their casual alternative style. 3 is the logo of the telecommunication and internet service. The jagged detail inside conveys their service and products are fast and powerful. Yet its main shape is curved, which looks approachable. Overall, the logo feels almost futuristic, which fits its brand.
Work-in-Progress
To realise the perfect bingo call out to present, I began jotting down bingo call outs which resonated with me then the rest was a process of elimination. Number 11: Legs Eleven, 88: Two Fat Ladies, and 8: Garden Gate remained. I explored their possibilities through sketches. Quickly I felt an attachment of my portrayal of the Two Fat Ladies.
It was such a beautiful salute to the hourglass figure. I enjoyed my incorporation of the heart shape within her hips, as it conveys self love. I became excited imagining the organic details I could involve, including pubic hair and stretch marks. I explored background designs but decided I wanted no distractions. 
Mood Board
 I was inspired by these illustrations during my design procession. I wanted to quite literally embody a similar feeling with my '8's that was simplified but also clever. I wanted to make my '8's beautiful and inclusive.
Experimental Pieces
The above shows my exploration into my designs. For the prints' first layer, I chose a bulbous font for the number 88 which represents the curvature of the 'Fat Ladies'. For the second layer, I extended the heart shape from her hips to the torso to represent the number 8. I regret not orientating the piece so that the body is fitting the unit but I still think it's an enjoyable print as the muted red make the piece blossom. For the second layer of the separate piece, I wanted to experiment with the linework. I feel this portrayal is similar to hieroglyphs and the contrasting muted yellow supports that. Again, I feel the piece would've looked great overlapping to represent the ladies' features on the unit. 
Utilising photoshop I was able to merge my prints to create this tribal like interpretation of 88: Two Fat Ladies. I used powerful colours which accelerated texture. I enjoy how the second layer looks almost like dyed paper. 
Final Development
Above shows my final development of imagery to convey 88: Two Fat Ladies. I considered how the layers would come together, anticipating blue and pink. As I wanted the ladies' unique features to shine through to showcase all that makes us different in an empowering, body-positive way. I left her chest area open and considered how to best to incorporate a thigh gap for realism and elegancy. 
Font Inspiration 
I considered these fonts when developing my own typeface for 88: Two Fat Ladies. I took lessons from these to ensure my lettering was readable and distinguishable as breasts.
Final Design
This is the final sketch I traced onto true grain. Sadly, I made a mistake as I involved the left lady's tummy rolls within the main body's linework. Luckily I realised before cutting into it. I also didn't properly plan how I would cut the nipple from the areola, however, I still think the lettering communicates well as breasts. Furthermore, I tried to ensure soft lines throughout the piece but there were errors. If I was to do this again, I would like to transfer this sketch onto photoshop to perfect the linework and proportions. This could then be printed onto acetate so the design can be developed onto the screen.
Organic Print
The coloured fill does exaggerate the mistakes made within the sketch and the cutting process. Although, I don't mind some of the imperfections as I think it signifies that realistically body's aren't proportionate. I do enjoy the colourway, similar to that of a sunset. It was by accident that the combination of pink and yellow resulted in these orange tones.
Final Digitalised Piece  
I had fun putting everything into proportion, straightening, and reshaping. I was also happy to reposition the text. I feel it looks a lot neater! I often used the healing and patch tool to refine the look. I was able to brighten the print and increase the saturation. Now it looks like glorious raspberry ripple ice cream. Behind the ladies I added the bulbous '8's from earlier. These subjects involves wonderful textures: inky splodges, a treat for the eyes. I think they complete the piece. 

To my disappointment, I didn't have time to complete the stencil for the second layer of print including details such as nipples and stretch marks. I tried it out digitally for the text but I didn't think it looked quite right.  
Adding the Second Layer of Print
Positioning the second layer was troublesome. Above is my best attempt. I do enjoy the illustrative style and contrasting colours. However, my lines should've been neater. I also feel both belly buttons should've been included among the first later. I would use the isolated layer to fix its positioning, clean my lines and experiment with alternate colour combinations.
This gives a rough idea of what it would look like if the two layers were properly overlapped digitally. I am really found of this powder blue alternative! 
Concept Art
I think the design looks so adorable on a tote bag. Even though I may not be able to recreate the same textures of the '8's, I feel it look lovely regardless.
Experimenting with Textile
I isolated my ladies from the text as not all the lettering was able to fit onto the canvas bag. I was quite selfish as I chose the colourway to suit my personal style. It reminds me of those sour sweets, toxic waste - it looks very cool.  
I did plan to layer the hieroglyph style piece over the top but I didn't quite have time. I think it's perfectly edgy as it is though. I was able to fix the parts of the print with a paintbrush for the parts which didn't transfer so well to perfect the overall look!
Bingo: Big Fat Ladies
Published:

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Bingo: Big Fat Ladies

Published: